Driving your E-commerce business forward using data extraction services
In a world driven by data and information, it is not an exaggeration to say knowledge is power. How then can you go scouring for the data needed to get your business the leverage to optimize those marketing strategies?
You have two options available, scouring the vast expanse of the World Wide Web manually—going from site to site with your Excel spreadsheet open—or the smarter, more efficient path of automated data extraction services.
Data extraction services serve e-commerce businesses a multitude of purposes; from customer research, competitor research, key search terms, to mapping pricing trends over time. Any data that can give your business a competitive edge—as long as it is online—can be scoured using the huge array of data extraction services available to your business.
For any business, market research and surveys play a crucial role in strategic decision making. Web scraping and data extraction techniques ease the search for mother load of critical information and data you need to sort through. Copy-pasting from web pages or downloading full websites, results in an absolute waste of time and manual labor. A better alternative is to employ the services of professionals with the requisite tools and knowledge to launch a full-scale data scouring expedition in the endless ocean of the internet.
Data extraction companies like ours also use data scrapping services to discover potential leads; by extracting publicly available data of the prospective customer, and making contact via telephone, postcard, email marketing—a seamless way to build a larger network, and customer database.
Benefits of data mining services include
- Tailored Marketing Strategies
The data scoured from the internet allows your business to prime its marketing schemes in the most effective way. Market data, competitor and customer research, as well as short and long-term trends allow for more intuitive strategies, rather than just bumbling aroundin the dark hoping for a miracle.
- Minimized MarketingCost
The cost of market research is significantly lowered with automated scraping services. Apart from reducing the need for, often error prone, manual labor, data extraction services save expenses on the most valuable resource you have—time.
- Accurate Data Reconnaissance
Even the slightest shift in decimal place, or a stray zero can lead to devastating financial ruin. Powerful data extraction services have long ensured businesses can make long-term plans founded on accurate information, as well as reducing the margin of error when making decisions.
- Pattern and Trend Recognition
An understated benefit of data mining services is, their ability to recognize patterns, which would otherwise go unnoticed. Our tools can spot even the minutest trends; giving your business the edge needed to fully exploit the opportunity before it passes.
- Web Data Extraction
Search engines are a big help, but they can do only part of the work, and are hard-pressed to keep up with daily changes. Our Web harvesting software automatically extracts information from the Web and picks up where search engines start to waver, doing the work the search engine cannot. The extraction tools we use, automate the scouring, copying, and pasting necessary to collect information for futurepurposes. The software mimics human interaction with the website, and gathers data in a manner similar to a person browsing through the website; only at much more breakneck speed.
We offer automated price matching services which allow you to see how your competitors price their products and services. This is critical, since you do not want your products overpriced or underpriced. This service is also great if your company is a retail type, buying from one platform and selling on another. Price matching helps you know which company or store sells your product the cheapest so you can make a profit reselling it. Doing a manual search on the internet is not only time consuming but also unrealistic cost-wise. This is where we come in. Our software combsthrough thousands, even millions of pages of data, collates the results, and provides you with easily digestible reports.
The importance of product and service pricing can never be under-emphasized. No matter the product or service you sell, the price you set for customers will determine the business’ success or the lack of it thereof. So, it is important for the survival of the business to do thorough research so as to know how to price your products. There are lots of things to consider when pricing a product, such as the cost of production, cost of running the business and so on. All these can ultimately affect the price of the finished product and so it is important to figure that out. The process of pricing is a rigorous one.Many business owners just set a price and hope it works. This is very risky, however, as it can lead to the ultimate demise of the business. The wise thing to do would be to hire professionals like us that are equipped with the software to help you calculate and fix your price at a favorable level.
- CompetitorPrice Monitoring
Competition is fierce in the world of business. It is important to keep an eye out for your competitors to know their pricing strategies. With this information you can have stay competitive. For example, getting alerted of a competitor’s price change allows you to react immediately and change your pricing. Doing this on your own manually is a huge waste of time and talent. We offer a fantastic competitor price mappingservice which is guaranteed to nudge you in the right direction, with regards to pricing.
In an increasingly data-driven world, the need for data extraction tools cannot be overstated. Being able to leverage the near instantaneous power of these data mining tools can be the difference between launching and operating a sustainable marketing strategy. The accuracy and autonomous nature of web data extraction services—for customer and market research—makes it a must-have for businesses looking to create well tailored outreach programs and strategies. Look no further than our company to help you navigate your data mining needs!